My Blog
This blog seeks to provide information to educate tourism business owners about the importance of digital marketing concepts and practices.
Latest Posts…
20 steps to improve your ranking on TripAdvisor
The most important factor to reach a higher ranking on TripAdvisor is to constantly obtain positive reviews from past guests which need to also be well replied by the management. 67% of travelers check TripAdvisor a few times a month or more, which probably doesn't...
6 Secrets to Getting a Social Influencer’s Attention
Tip: Get your foot in the door before asking for any big favors. Influencer marketing is a powerful way to generate visibility for your brand. The concept is simple: Find an “influencer,” someone in your industry with a large social following and respect within the...
Hello world!
Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
Content that people will want to read
Writing good website content is not easy. The same rules that apply to blogs, advertisements, journalism and the printed medium simply do not apply to website content. It is an entirely different discipline. Let's take a look at some simple rules for writing...
managing your bookings effectively
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
websites, SEO & Content Strategy
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Social Media
25 Ways to Boost Your Online Marketing
THE average adult spends over 20 hours per week online, which means having a strong online presence is going to be essential for marketing your business. Online marketing enables business owners to reach a wide range of people in a very short amount of time,...
16 Digital Marketing Trends to Watch Out For 2017 | Digital Advertising Trends
A look at the digital marketing trends in 2017 to be aware of to grow your business and make smart decisions on where to spend your budget. Diverse patterns have been witnessed in digital marketing trends over time to fetch appropriate results in year 2017. The need...
Your guide to using Snapchat to market your tour and activity business
Snapchat is growing. But what is it and how do we make the most of it? Don't worry, Colm's got you sorted with this article. Every year there’s one social network in particular making an awful lot of noise in the world of marketing. More times than not, it’s the...
4 recent social media updates you need to know about
The latest social media updates to know about: Instagram Stories, Snapchat Memories, Twitter's new dashboard, and Facebook prioritising profiles ahead of pages. Working in social media keeps you on your toes: there are always new developments that you need to keep...